<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Yoann Regis — Blog</title><description>Tracking, measurement, data and AI — no bullshit.</description><link>https://www.yoannregis.com/</link><language>en</language><item><title>GA4 → BigQuery: the data pipeline, step by step</title><link>https://www.yoannregis.com/en/blog/ga4-bigquery-pipeline/</link><guid isPermaLink="true">https://www.yoannregis.com/en/blog/ga4-bigquery-pipeline/</guid><description>From the GA4 export into BigQuery to a Looker dashboard you can actually use.</description><pubDate>Wed, 10 Jun 2026 00:00:00 GMT</pubDate><category>data</category></item><item><title>Consent Mode v2 without nuking your data</title><link>https://www.yoannregis.com/en/blog/consent-mode-v2-without-losing-data/</link><guid isPermaLink="true">https://www.yoannregis.com/en/blog/consent-mode-v2-without-losing-data/</guid><description>Set up Consent Mode v2 the right way: GDPR compliance AND conversions intact.</description><pubDate>Thu, 28 May 2026 00:00:00 GMT</pubDate><category>tracking</category></item><item><title>Server-side GTM in 2026: why (and how) to make the move</title><link>https://www.yoannregis.com/en/blog/server-side-gtm-2026/</link><guid isPermaLink="true">https://www.yoannregis.com/en/blog/server-side-gtm-2026/</guid><description>What server-side tracking really changes in 2026, and how to migrate without breaking everything.</description><pubDate>Tue, 12 May 2026 00:00:00 GMT</pubDate><category>tracking</category></item></channel></rss>